Example Inbound SMS Campaign

Perfect for a direct response mechanism from adverts, posters, estate agents boards and more.

You ask customers to send in a text containing specific keywords and they are then sent back a message containing further details. You also capture their number in the process so if they consent you can contact them later. You can use different keywords on different posters to deliver different response messages and to track the response to different executions of your advert.

Destination

You can choose from a number of different ways to let users text into the system. Users are always charged at their standard network rate for sending a message into our system.

Shared Shortcode: You get free use of our 5 digit UK shortcode (works on all UK networks). You have your own keyword which all messages must begin with.

Shared Long Number (MSISDN): You also get free use of our standard number (looks like a normal UK mobile number). This is accessible worldwide. All you campaigns work on both this and the shortcode by default.

Dedicated Shortcode*: For maximum flexibility you can have your own shortcode number (we can arrange shortcodes for the UK, US and many European countries) - this means you do not need each message to begin with the same keyword.

Dedicated Long Number*: Offers the flexibility of not needing a keyword with the advantage of being internationally accessible. Available at substantially lower cost than shortcodes and usually available within 24 hours.

*Additional monthly and setup charges and 12 month minimum contracts apply.

Analysis

When a message is received its contents is checked and the first and second words (the 'keyword' and 'sub-keyword') are used to determine which actions are taken next. If no keywords are recognised the sender is sent an error message.

Action

You can perform a number of actions when a message is received. You can also perform a combination of actions.

Store Number: The sender's mobile number is stored in your Mobile Marketeer database.

Store Message: Any information in the message after the keyword is stored in your database.

Send to Email: The message and sender number is delivered to an email address you specify.

Call URL: The message, sender number and mobile network are passed to your own script using a HTTP POST command (for advanced users!)

Response

You can choose to send no response to the sender or a standard 160 character text message.

Billing

You are charged 1 SMS credit for each message sent, there is no charge to the user,